Brand this! Mo Fo! (or, How I Learned to Make Shit Up, Thanks to Dungeons & Dragons and not Kill All of my Friends in Some Midnight Sewer Exploration)

Fuct-Tape says:
"so Mr. P, how do we rebrand the College?"
Fuct-Tape says:
Well, first off, don't think of it as a College anymore, think of it as a metal monster, with laser eyes, menacing grimace and an insatiable taste for human feces
Fuct-Tape says:
then just release it downtown toronto. Voila
Fuct-Tape says:
let it make its own white hot brand on the psyche of Torontonians